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INTRODUCTION TO PROFESSIONAL WRITING

WRITING THAT GETS RESULTS

Do You Ever Wonder If Your Reports, Proposals And Other Writing Are Having An Impact?

Poor writing gets poor results. The message is lost, or the reader is unconvinced. A report's recommendations can get overlooked, and our proposals can fail to persuade donors.

And a lot of people find writing stressful - when it doesn't have to be that like that. Good writers aren't born that way. It's a skill that is easily learned.

Professional writers all:

  • Start with clear objectives
  • Organise their ideas logically
  • Aim to write clearly and be understood

And they are systematic. They don't waste their time staring at the screen waiting for magic to happen. They follow a sequence of steps - thinking, planning, drafting and editing - so they manage their work without deadline stress and consistently deliver writing that has impact.

Anyone can learn how to take the skills you already have and use them to write clearly and persuasively - whether it's a report, a proposal, a press release, memo or email.

This short course outlines some of the key principles of Professional Writing. The course is free and allows you access to the study materials for 30 days.

"I have started to apply the skills I gained from the online training almost immediately - highly relevant and eye-opening."

Haifa Naeem, Consultant, Anti-Corruption Commission, Maldives

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