2.2 WHY DO SO MANY PEOPLE GET IT WRONG? | ELD TRAINING

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SELF-STUDY CERTIFICATE: PROFESSIONAL WRITING FOR DEVELOPMENT PROFESSIONALS

1. COURSE INTRODUCTION

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1.1 WELCOME TO THE COURSE (1:43)
1.2 DISCUSSION: COURSE OBJECTIVES AND EXPECTATIONS (2:53)
1.3 HOW TO WORK WITH THIS COURSE (4:09)

2. INTRODUCTION TO PROFESSIONAL WRITING

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2.1 WHAT IS PROFESSIONAL WRITING? (6:12)
2.2 WHY DO SO MANY PEOPLE GET IT WRONG? (13:26)
2.3 WRITING TELLS OTHERS WHO WE ARE (14:03)
2.4 THE WRITING PROCESS (8:05)

3. THE ART OF WRITING CLEARLY

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3.1 MEASURING CLARITY: THE FOG INDEX (21:02)
3.2 TOOLS AND EXERCISES FOR IMPROVING CLARITY PART 1 (8:01)
3.3 TOOLS AND EXERCISES FOR IMPROVING CLARITY PART 2 (9:13)
3.4 TOOLS AND EXERCISES FOR IMPROVING CLARITY PART 3 (9:38)
3.5 WHAT WE'VE LEARNED SO FAR (2:37)
3.6 SOLUTIONS TO TASKS & EXERCISES

4. ORGANISING YOUR IDEAS IN WRITING

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4.1 DEDUCTIVE VS. INDUCTIVE REASONING (12:18)
4.2 ORGANISING YOUR MAIN POINTS EFFECTIVELY (6:38)
4.3 WRITING PARAGRAPHS THAT PERSUADE (5:27)
4.4 TOPIC SENTENCE EXERCISES (5:39)
4.5 EXTENDED EXERCISE (10:01)
4.6 SOLUTIONS TO TASKS & EXERCISES

5. LANGUAGE, STYLE & EDITING

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5.1 KEEPING YOUR READER'S INTEREST (6:13)
5.2 TOOLS FOR IMPROVING STYLE (8:17)
5.3 HOW TO EDIT LIKE A PRO (& EXTENDED EXERCISE) (9:24)
5.4 PROFESSIONAL WRITING: REVIEW OF KEY POINTS (6:16)
5.5 PERSONAL WORK REVIEW (1:32)
5.6 COURSE EVALUATION (2:14)

2.2 WHY DO SO MANY PEOPLE GET IT WRONG?

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